Stay in a Pub partners with TXGB to deliver a more accessible booking system

The integration provides pubs with a more inclusive and accessible booking system, connecting consumers searching for authentic stays with Stay in a Pub’s growing network of 1600+ boutique pubs with bedrooms, traditional inns and affordable pub accommodation.

By building an API connection to TXGB, Stay in a Pub has streamlined the backend functionality whilst continuing to advocate direct bookings for the pub accommodation sector.

Through TXGB’s direct payment model, pubs will receive direct payments and ‘own’ the customer journey in the same way as direct bookings, a development that has been well received by the sector.

Enhanced search functionality

In addition, Stay in a Pub has improved its online search functionality powered by Google.

Consumers can now look for and book a wide selection of rooms by postcode, region, county or even proximity to an airport or popular attraction.

Search results can be refined by pub facilities, dog and family friendly icons, those featuring special offers, or holiday activity type.

Sophie Braybrooke, CEO of Stay in a Pub, said:

‘Established in 2013 by Paul Nunny, Stay in a Pub kickstarted a movement to celebrate the notable heritage of pubs and promotes the perception of this as a unique, alternative stay experience.

‘With ambitious plans to grow our reach and boost the online visibility of our members, we needed to provide pubs with flexible ways to work with us.

‘The TXGB integration means we are now able to offer a coordinated booking platform that is simple for members to use.

‘This, combined with a more user-friendly interface for consumers, with full search functionality and backed by a comprehensive marketing campaign, we now have the technology and tools in place to drive greater awareness and ultimately, bookings.’

Enabling evolution

TXGB’s B2B digital platform already has API integrations in place with most of the leading booking systems, over 100 regional and national destination websites, niche distribution channels and global brands.

Using this connectivity, pubs and inns with accommodation can now easily and efficiently connect to Stay in a Pub, extending their online visibility and opening opportunities to connect to a broader range of channels via TXGB.

TXGB’s managing director, James Berzins, added:

‘British pubs are an institution and the beating heart of many communities across the UK.

‘In the last few decades we’ve seen them evolve and adapt – and the opportunity in offering accommodation is clearer than ever, as consumers seek out authentic and different experiences.

This is an objective Sophie and her team are completely committed to – working hard to support pubs in this process and providing a channel for consumers to explore the very best the sector has to offer.

‘This partnership is a great example of how TXGB can enable brands to focus on their core mission, investing in the areas that will truly make a difference in their segment.

‘We take the hassle out of connecting to the product and transacting the booking, which can be a huge barrier when trying to innovate and drive change.’

Benefits for pubs with rooms:

• New and existing members can simply connect to TXGB and opt-in, via an easy-to-use dashboard, enabling them to share their live availability and pricing.
• Stay in a Pub has opted for the direct payment model, which ensures that pubs receive direct payment and own the customer journey in the same way as direct bookings.
• A single connection to TXGB also allows pubs and inns to consider additional distribution channels.

You can also watch Sophie and James in the latest episode of our Fireside Chat series where they discuss the exciting opportunities tourism dispersal creates for both travellers and businesses.

So let’s get connected.

If you run a pub with accommodation, it’s easy to opt-in to Stay in a Pub’s site to start driving direct bookings and sharing live availability and price information.

Whether you’re already working with Stay in a Pub or need to get signed up to TXGB, follow these simple steps to start reaching more customers.

Already working with Stay in a Pub but not connected to TXGB

1. Click on the ‘Get Started’ button above and complete the short application form
2. The TXGB Onboarding Team will be in touch with next steps, to give you access to your new dashboard and to map your chosen rooms
3. Log in to your TXGB dashboard and select ‘My Channels’
4. Search for Stay in a Pub and click ‘View’
5. Review and agree the Terms and Conditions and click ‘Opt In’
6. Connect your Stripe account to enable direct payment

Not yet signed up to Stay in a Pub

1. Log in to your TXGB dashboard and select ‘My Channels’
2. Search for Stay in a Pub and click ‘View’ (if you are not yet connected to TXGB click on the ‘Get Started’ button above)
3. Review and agree the Terms and Conditions and click ‘Opt In’
4. The TXGB Onboarding Team will be in touch with next steps, to give you access to your new dashboard and to map your chosen rooms
5. Connect your Stripe account to enable direct payment
6. Stay in a Pub membership is £100 +VAT (one-off listing fee) – confirm by email via info@stayinapub.co.uk you wish to be a member on a commission basis via TXGB
7. Stay in a Pub will be in touch to request high-res landscape format images and to send a short questionnaire about your rooms and facilities
8. Stay in a Pub will provide a draft listing preview for sign off, alongside a listing fee invoice